Posted inMarketing Strategy
Pandemic-Proof Marketing Strategy For COVID-19 Outbreak
Has your brand changed its marketing strategy due to the outbreak? If it hasn't, well, it should! A couple of tips on what you should do first.
Posted inSocial Media
9 Essential Metrics to Track Social Media Success
Tracking social media success is one of the most important things for marketers. Without measuring our activities, we won’t know what works and what doesn’t. I am sharing 9 essential metrics to track social media success.
Posted inMarketing Strategy
Why Your Brand Needs Instagram Nano-Influencers Right Now
Nano-influencers have become more and more popular amongst brands. Their engagement rates are very good and they’re very authentic within their niche. I give some reasons for you to hire a nano-influencer.
Posted inSocial Media
Forget Likes, Saves Will Grow Your Instagram
Instagram saves is a new hot metric that many marketers across the globe have started to track. Likes and engagement have been dropping on Instagram and “saves” come in as a tool to measure your Instagram success.